. MaximBet Slides Into AZ Sports Betting Picture With White Mountain Apache Tribe Partnership

Written By Martin Harris on August 12, 2021Last Updated on January 30, 2023
MaximBet Partners With White Mountain Apache Tribe

There & rsquo, a brand-new potential player, wants to enter Arizona’s burgeoning sports betting market.

A plan to partner with the White Mountain Apache Tribe was announced by MaximBet, an affiliate of the lifestyle brand MaxiM men & rsquo.

If the community is granted a permit to do so, the agreement opens the door for MaximBet to provide sports betting in Arizona. Currently, the Arizona Department of Gaming ( ADG ) is examining license applications. Sports betting will go live by September 9 in time for the start of the 2021 NFL season, according to the ADG & rsquo.

Arizona sports bettors can expect & lsquo, a lifestyle brand, thanks to MaximBet.

According to the announcement, the tribe and MaximBet have jointly applied to the ADG to secure a sports betting license.

The parent company of Maxim & rsquo is the Chinese engineering firm ZK International Group Co., Ltd. Maxim and the Carousel Group launched the & ldquo, an online sports betting lifestyle brand andrde, earlier this year.

In addition to Arizona, MaximBet is now looking to open casinos in four other state. A strategy is already in area in Colorado for the SportsBetting.com betting to change its name to MaximBet in September. Indiana, New Jersey & nbsp, and Iowa are additional states where MaximBet hopes to expand.

According to MaximBet CEO Daniel Graetzner,” We are convinced Arizona will be drawn to our consumer-friendly software, world-class customer service, and the remarkable life events we are planning for the State.”

MaximBet further aims to set itself apart from other sportsbooks by emphasizing its connection to the highly regarded and ultra-modern brand identity of what it refers to as & ldquo. The Maxim international men & rsquo, a magazine that was first published in the middle of the 1990s, is best known for promoting that identity.

Similar enthusiasm for the new alliance was shown by Brent Kurth, general manager of the tribe & rsquo, Hon-Dah Resort Casino.

According to Kurth, this partnership will open up a significant new revenue stream and is essential to the tribe’s and its 17, 000 members’ financial future.

ADG researching programs; this month’s winners were chosen.

The news comes just a day after the ADG announced it had received 25 applicants for AZ sports betting licenses. Of those, 15 of the applications have come from the state’s federally recognized tribes. However only 10 licenses will go to the tribes, with another 10 licenses available to Arizona professional sports franchises and venues.

In other words, there are more entrants than licenses for the nations.

Arizona clans and sportsbook operators have also announced partnerships, including:

In addition, alliances have been announced between providers and a number of Arizona professional sports. organizations. Thus far Bally Bet Arizona (partnering with the Phoenix Mercury), Barstool Sportsbook (Phoenix Raceway), Caesars (Arizona Diamondbacks), DraftKings (TPC Scottsdale), and FanDuel (Phoenix Suns) are all positioned potentially to launch pending regulatory approval.

According to the ADG’s timeline, applicants who qualify for licensure will be notified Aug. 16. Should more than 10 tribes be judged as qualified, the ADG will follow a set of guidelines to make allocation decisions.

The Allocation Evaluation Period & rdquo will last eight business days, and the ADG is expected to decide who will receive licenses by August 27. However, if necessary, the ADG may wait until the following Monday.

Operators will need to act quickly once the registration has been issued in order to be prepared for the Go-Live time andrdquo for event wagering on September 9.

AP / Ross D. Franklin, a picture
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