. Caesars, Diamondbacks Set To Collaborate On Sportsbook At Chase Field

Caesars, Diamondbacks Set To Collaborate On Sportsbook At Chase Field

Written By Derek Helling on May 6, 2021Last Updated on January 30, 2023

If you weren’t aware that Caesars operates a casino, Diamondbacks followers, that is about to alter. A new agreement with Arizona & rsquo, the gambling tycoon’s MLB franchise, on top of a Chase Field sportsbook will put the brand front and center not only at the stadium but in many other ways as well.

The two partners have plans to renovate a current sports bar into a retail sportsbook as well as launch Caesars’ revamped online sportsbook in Arizona as well. It’s the latest such announcement in the inevitable rollout of partnerships between gambling companies and sports teams in the state.

Information about the Chase Field Caesars transaction

For the D & rsquo, Backs, the deal is worth between$ 60 and$ 70 million. It goes over the following ten years. A bi-level, street-side sports bar on the challenging will be renovated as part of the program. The new casino will be empty year-round, whereas that pub is currently only available on game nights.

There’s no concrete timeline for the finished product. While the renovation is ongoing, it’s possible that Caesars could run a “pop-up” sportsbook somewhere else at Chase Field. William Hill Sportsbook, which Caesars recently acquired, has done the same thing at Capital One Arena in Washington, D.C. It has used the stadium’s box office as a makeshift retail sportsbook there.

The precise aesthetics, features, and design of the room are among the unknowns. It & rsquo, however, is likely to have all the amenities that are typical of retail sportsbooks. The standard features include various televisions, a complete bar, restricted food service, and VIP seating.

No word yet on the number of betting windows or self-service kiosks. The AZ Dept. of Gaming will set limits for those in forthcoming regulations, as the state’s new gambling law doesn’t address that. Another element that’s sure to be heavily featured throughout the space, as well as the rest of the stadium, is Caesars’ logo.

The biggest return on Caesars’ expense is actually getting its product in front of Diamondbacks enthusiasts. It potentially puts the online casino on an equal footing with other newcomers to the condition.

Caesars keeping up with rivals in Arizona

Caesars landed a coveted spot with this deal but wasn’t the first to do so. FanDuel Sportsbook already has a similar deal in place with the Phoenix Suns, while DraftKings Sportsbookbroke into the market with TPC Scottsdale. The retail presences have added benefits of driving people to the online products.

The online sports betting service Caesars & rsquo is prepared to compete with the best betting apps thanks to its acquisition of William Hill. Caesars Market now has state-wide exposure to Arizona for online gambling thanks to this agreement with the Diamondbacks.

There & rsquo, the start of the 2021 – 2022 NFL season remains the objective, but it is impossible to predict when that will be made available to AZ bettors at this time. Arizona rules forbids Caesars from doing anything. Another way Caesars could use the house to attract customers to its athletics betting game is for the Diamondbacks to geofence the region around Chase Field as an luxury area.

The same gps technology might be able to tell when app users are in or close to Chase Field. The app was therefore provide exclusive promotions that are only accessible within those parameters.

Arizonians are now aware that Caesars will be one of the sports betting companies the Arizona Cardinals, Arizona Coyotes, Phoenix Mercury, and Phoenix Motorway may provide to their mobile devices. Soon, the only MLB venue with an outside swimming pool may join the select few with a sportsbook on-site.

AP / Ross D. Franklin, a picture
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Helling, Derek

Helling, Derek is a lead writer for PlayUSA and the manager of BetHer. He is a 2013 graduate of the University of Iowa and covers the intersections of sports with business and the law.

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